The Story

In 2015, with over 6 millions users around the world, Red Trabajar reinvented its brand and launched the personal branding platform, beBee.com.



The company was established in February, 2015, and originally launched in English, Spanish and Portuguese before expanding to French, Italian, German and Russian in 2016.

Vision

This network fits between Linked In and Facebook. It is optimized for personal branding  so users can share their professional capabilities while sustaining personal brand qualities and characteristics with potential employers, clients, and customers, as well as those influential in their industry. It provides a social networking tool for maintaining personal and professional lives in one place.

Mission

The stated mission of the organization is:
    Make the professional world more open and connected


Position

beBee is disrupting professional social networking by establishing connections through passions and common interests that create more professional engagement and deeper and more successful business relationships.


As stated on their web site the position is:

    Successful Personal Branding
     The platform to create, showcase and share your personal brand.

Outcomes in first 18 months

11,000,000 registered usersin more than 100 countries

27,000 hives based on common interests

150,000 new connections daily

$2,200,000+ in annual advertising revenue

Serial entrepreneurs Javier Camara and Juan Imaz created Red Trabajar, dedicated to job searching for Spanish and Portuguese speaking professionals.



Product

Designed with these essential ingredients:

  •      Professional and personal
  •      Easy connections to new people with common interests
  •      Open follow and groups
  •      100% Free
  •       Easy to navigate